SAMSUNSPOR PARTNERSHIP WITH WARNER BROS. DISCOVERY´S MAX + THE LAST OF US SEASON 2

At Amissos, we are committed to building bold, cross-industry collaborations that redefine what football partnerships can look like across our multi-club ownership group.

During the home game against Galatasaray, our Club Samsunspor partnered with Warner Bros. Discovery’s streaming platform 𝗠𝗮𝘅 to promote both the highly anticipated Season 2 of the HBO Original series The Last of Us and Max’s official launch in Türkiye, their 77th market globally.

This 360-degree sports takeover is also a 𝗳𝗶𝗿𝘀𝘁 𝗼𝗳 𝗶𝘁𝘀 𝗸𝗶𝗻𝗱 𝗶𝗻 𝗧𝙪̈𝗿𝗸𝗶𝘆𝗲 and featured:

• Warm-up kits with the series logo

• Max as the single-match chest sponsor

⁠• Full stadium branding

• LED displays

⁠• Multiple screenings of The Last Of Us Season 2 trailer

This activation exemplifies the kind of creative, globally minded partnerships we champion at Amissos, combining football, culture, and innovation to expand the commercial potential and cultural relevance of our clubs.